Account Manager – Dairy, Beef & Technology / Gestionnaire de comptes – Produits laitiers, bovins et technologies (Ontario)

Job description

Job Description Account Manager – Dairy, Beef & Technology Reporting to the Regional Business Manager – Farm Animal Business Unit, the Account Manager (AM) is responsible for achieving the annual sales and business objectives within his/her territory by coordinating the development, implementation and monitoring of the Territory Tactical Plans, ensuring alignment with Regional and National Business unit objectives. including developing and growing long-term relationships and sales opportunities for our company's Animal Health and technology products and services. Key Responsibilities Collaborate cross-functionally with Sales, Marketing, Veterinary Services, Technology Solutions Support, and other commercial teams to drive business objectives. Establish, maintain, and deepen relationships with key decision-makers, veterinarians, producers, and end‑user influencers within assigned accounts. Develop and execute short- and long-term account plans to strengthen the company’s reputation as a trusted business partner while growing sales and market share. Identify customer needs and deliver accurate, comprehensive product information through regular in-person and virtual calls with targeted dairy and beef veterinarians and producers. Drive sales growth and market penetration by conducting effective customer engagement (CE) meetings and account reviews. Identify customer networks and build strong, collaborative relationships with Key Opinion Leaders and community advocates across the territory. Attend and actively participate in product training, sales training, conferences, conventions, and other industry events as required. Analyze territory performance and optimize business potential through effective planning, prioritization, and execution of account strategies. Manage customer and territory information using CRM and other territory management tools to ensure data accuracy and insights-driven decisions. Complete all administrative responsibilities, including weekly activity reports, expense reports, and timely responses to client requests. Conduct all activities in compliance with company Values and Standards, internal policies and procedures, industry guidelines, and all applicable laws and regulations. Competencies: Ability to conduct needs analysis (for herd, practice, or distributor), quantify economic impact, and present ROI tied to clinical and production outcomes. Demonstrated ability to effectively use digital sales tools, such as CRM, tablet and mobile applications, teleconferencing, and remote demo platforms. Ability to interpret and communicate insights from herd health dashboards, IoT sensors (e.g., water/feed intake, environmental monitors), diagnostic platforms, and lab reports. Proficiency with basic analytics: reading KPIs, tracking adoption metrics, evaluating treatment outcomes, and creating business cases for adoption. Understanding of farm economics, supply chain, and distributor dynamics. Understanding farm rhythms, seasonality, and the practical constraints of producers (labor, cash flow, weather). Willingness to learn new technologies quickly and adapt sales approach based on customer feedback and evolving science. Strong oral and written communication, with proven presentation and facilitation capabilities. Negotiation skills and ability to influence. Skills in virtual selling, social/industry networking (e.g., producer groups, vet forums), and content-sharing (webinars, short videos). Qualifications: Bachelor’s degree, Science Degree or Business Degree. Minimum 2 years of sales experience in the Animal Health/Agricultural Industry – equipment or technology. Thorough understanding of the dairy and/or beef industry in Canada. Solid understanding of disease epidemiology, therapeutics, prevention strategies, and stewardship/responsible use principles. Proficiency in Microsoft office technology and related software. Self-starter with a broad range of People, Business, and Strategic skills. A valid driver’s license is required. Language requirement: English. Travel up to 50%. This job posting is for an existing vacancy position. The anticipated base salary range for this position is $66,880 – $100,320 CAD. At our company, we are firmly committed to provide fair and equitable pay for similar work and experience as a fundamental aspect of our workplace culture. Individual employee salaries will be based on several factors such as relevant experience, skills & proficiency, and/or other bona fide factors relative to appropriate internal comparators. At our Company, we lead with people. This role includes eligibility to our discretionary short-term-incentive plan which fosters a pay-for-performance culture. Also, our contemporary rewards and benefit programs go beyond traditional medical plans and retirement programs, to create a flexible, inclusive workplace to support employee well-being, development and long-term success. We may use artificial intelligence and automated tools to support our recruitment process. AI tools are used to support, but not replace, human judgment. All hiring decisions are made by our hiring managers. We are proud to be a company that embraces the value of bringing diverse, talented, and committed people together. The fastest way to breakthrough innovation is when diverse ideas come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another’s thinking and approach problems collectively. We are an equal opportunity employer, committed to fostering an inclusive and diverse workplace. We encourage applications from all qualified candidates. In accordance with our accommodation policies and applicable provincial and federal accessibility legislation, we are committed to providing reasonable accommodation throughout the recruitment process. Required Skills: Account Management, Adaptability, Animal Health Care, Data Analysis, Inbound Phone Sales, Lead Generation, Market Analytics, Product Knowledge, Sales Forecasting, Sales Pipeline Management, Sales Reporting, Sales Strategy Development, Technical Knowledge, Technical Product Sales, Veterinary Sciences Preferred Skills: Current Employees apply HERE Current Contingent Workers apply HERE Secondary Language(s) Job Description: Gestionnaire de comptes – Produits laitiers, bovins et technologies Relevant de la directrice ou du directeur régional des ventes – Unité d’affaires des animaux de ferme, la ou le Gestionnaire de comptes (GC) est responsable d’atteindre les objectifs annuels de ventes et de développement des affaires sur son territoire. Cela comprend la coordination, l’élaboration, la mise en œuvre et le suivi des plans tactiques territoriaux, en assurant leur alignement avec les objectifs régionaux et nationaux de l’unité d’affaires. Le poste vise également à développer et à faire croître des relations à long terme ainsi que des occasions de vente pour les produits et services de santé animale et de technologie de l’entreprise. Principales responsabilités Collaborer de façon transversale avec les équipes des ventes, du marketing, des services vétérinaires, du soutien aux solutions technologiques et d’autres équipes commerciales afin d’atteindre les objectifs d’affaires. Établir, maintenir et renforcer des relations avec les principaux décideurs, vétérinaires, producteurs et influenceurs utilisateurs finaux au sein des comptes assignés. Élaborer et mettre en œuvre des plans de comptes à court et à long terme afin de renforcer la réputation de l’entreprise en tant que partenaire d’affaires de confiance, tout en augmentant les ventes et la part de marché. Identifier les besoins des clients et fournir des renseignements précis et complets sur les produits lors de visites sur place et d’échanges virtuels réguliers avec des vétérinaires et des producteurs laitiers et bovins ciblés. Stimuler la croissance des ventes et la pénétration du marché en animant des rencontres