Marketing Communications Lead

Job description

Work Flexibility: Hybrid or Onsite Who we want: • Hard-working winners. Confident, competitive and results-oriented professionals who create a track record of success. • Dedicated achievers. People who thrive in a fast-paced environment and will stop at nothing to ensure a project is complete and meets regulations and expectations. • Effective communicators. People who can interpret information clearly and accurately to concisely communicate results and recommendations to stakeholders. • Collaborative partners. People who build and leverage cross-functional relationships to bring together ideas, information, use cases, and industry analyses to develop best practices. What you will do: • Assess competitive insights to adjust messaging, strategy and tactics • Develop persuasive, benefit-driven messaging to different customers groups in alignment with their needs • Play a role in developing key strategy documents (strategic plan, annual marketing plan, product launch plans, etc.) and leads the execution of the marketing communication elements of the marketing plan • Create marketing communication strategies to understand, develop, and enhance the relationship between the customer and the product or portfolio • Understand and apply the marketing framework and links customer acquisition and retention strategies to business objectives • Thorough understanding of the selling process, and the role marketing plays to support sales team • Articulate desired communications outcomes consistent with marketing strategy to MarCom team • Leverage the different marketing channel strategies and makes strategic channel decisions based upon ROI • Write or edit publishing materials, scripts or other communication media • Follow standard style guidelines such as 'Associated Press' • Exhibit interest in new ideas and experimentation • Share ideas and is open to other opinions and views • Make oral presentations and writes reports needed for own work • Prepare and deliver formal presentations to small and friendly audiences • Experiment with new and innovative concepts and design principles to maximize impact • Assess alternative delivery mechanisms for internal communications • Assist in the development of internal communication materials • Establish short-range and long-range improvement goals for the product management team, and under guidance, develops action plans to achieve those goals • Support cross-divisional collaboration to align on key events/tradeshows. Help to develop and maintain fiscal calendar and budget. Minimum Qualifications (Required): • Bachelor’s degree required • 4+ years of work experience required Preferred Qualifications (Strongly desired): • 2+ years medical device or marketing experience preferred • Excellent presentation and interpersonal communications skills • Strong analytical and problem-solving skills • Ability to manage multiple projects while delivering on established timelines • Ability to be persuasive in the absence of organizational authority • Must be able to understand and work within complex interdivisional procedures and policies • Demonstrated proficiency in Microsoft Office (Excel, Word & PowerPoint) Travel Percentage: None