Senior Director - U.S. Marketing, Biosurgery

Job description

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit. Job Function: Marketing Job Sub Function: Strategic Marketing Job Category: People Leader All Job Posting Locations: Raritan, New Jersey, United States of America Job Description: Johnson & Johnson is currently seeking the best talent for a Senior Director – U.S. Marketing, Biosurgery, located in Raritan, NJ. This leader will serve as the functional leader for the U.S. Biosurgery Marketing organization and will report to the Vice President, U.S. Marketing. This leader will be a member of the Marketing Leadership Team and will have end-to-end accountability for the $1B+ U.S. Biosurgery platform. The Senior Director will lead the development, execution, and delivery of U.S. Biosurgery marketing strategies, business plans, and commercial priorities. This includes responsibility for customer and market insights, brand strategy, market segmentation, product positioning, KOL engagement, demand generation, channel strategy, forecasting, pricing, portfolio optimization, launch excellence, and budget management. The role requires a strategic, commercially focused, and enterprise-minded leader who can translate customer insight into growth strategy, partner effectively across the organization and lead a high-performing marketing team. Key ResponsibilitiesLead the U.S. Biosurgery platform with full accountability for revenue growth, gross margin, market share, portfolio performance, pricing, demand generation, and return on marketing investment. Define and implement the multi-year platform strategy to profitably outgrow the market, strengthen Biosurgery’s leadership position, expand market adoption in strategic specialties, and shape the future standard of care in bleeding management. Build and deliver on modern connected marketing capabilities, including digital engagement, inside sales integration, customer journey design, targeted media, and funnel performance tracking. Lead platform-level thought leadership and market-shaping initiatives, including multidisciplinary surgeon forums, bleeding management summits, Delphi consensus work, advisory boards, faculty programs, and society engagement. Team with Professional Education, Medical Affairs, Clinical, HEMA, Regulatory, Legal, Global Strategic Marketing, R&D, Supply Chain, Finance, Sales Planning, Field Sales, Key Account Management, and Commercial Operations to align strategy and execution. Provide commercial leadership for new product introductions and lifecycle management, including launch planning, customer targeting, positioning, pricing, supply readiness, and field activation. Partner with internal and external customers to support compelling clinical and economic value propositions. Monitor market trends, competitive dynamics, customer behavior, and performance analytics to identify risks, opportunities, and corrective actions. Manage marketing investment with rigor, ensuring budget allocation is aligned to strategic priorities, measurable growth drivers, and return on investment. Lead, coach, and develop a high-performing marketing team, building critical marketing capabilities, succession depth, inclusive leadership, and a culture of belonging, accountability, and high performance. Represent the US Biosurgery platform in senior leadership forums, business reviews, global planning discussions, and cross-functional governance meetings. QualificationsRequiredBachelor’s degree required. Minimum of 12 years of relevant business experience required. Significant marketing leadership experience in medical devices, healthcare, or a related commercial environment required. Minimum of 5 years of people leadership experience required. Demonstrated ability to lead a complex portfolio or business platform/team with financial accountability. Proven experience developing and implementing marketing strategies that deliver revenue growth, share gain, profitability, and customer impact. Strong business insights, including experience with forecasting, pricing, budget management, portfolio planning, and performance analytics. Demonstrated ability to translate customer, market, and competitive insights into clear strategy and executable commercial plans. Strong cross-functional leadership and influencing skills in a large organizational environment. Experience partnering with Sales, Finance, Supply Chain, Professional Education, Medical Affairs, Regulatory, Legal, Global Marketing, R&D, and external customers. Demonstrated commitment to talent development, inclusive leadership, and building high-performing teams. Ability to travel up to 30%, domestic and international. PreferredMBA or advanced degree preferred. Prior senior marketing leadership experience strongly preferred. Prior sales leadership or field commercial leadership experience preferred. Medical device, surgery, biosurgery, hemostasis, wound closure, or related procedural healthcare experience preferred. Experience leading new product launches, portfolio lifecycle management, omnichannel marketing, market development, and customer engagement strategies preferred. Experience developing clinical and economic value propositions, KOL strategies, society engagement, and evidence-based marketing programs preferred. Experience working across U.S. and global teams preferred. About MedTech Surgery Fueled by innovation at the intersection of biology and technology, we’re developing the next generation of smarter, less invasive, more personalized treatments. Are you passionate about improving and expanding the possibilities of surgery? Ready to join a team that’s reimagining how we heal? Our Surgery team will give you the chance to deliver surgical technologies and solutions to surgeons and healthcare professionals around the world. Your contributions will help effectively treat some of the world’s most prevalent conditions such as obesity, cardiovascular disease and cancer. Patients are waiting. Your unique talents will help patients on their journey to wellness. Learn more at https://www.jnj.com/medtech Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act. Johnson and Johnson is committed to providing an interview process that is inclusive of our applicants’ needs. If you are an individual with a disability and would like to request an accommodation, please email the Employee Health Support Center (ra-employeehealthsup@its.jnj.com) or contact AskGS to be directed to your accommodation resource. #LI-Hybrid Required Skills: Preferred Skills: Brand Marketing, Brand Marketing, Brand Positioning Strategy, Business Alignment, Business Storytelling, Business Valuations, Consulting, Critical Thinking, Cross-Functional Collaboration, Customer Intelligence, Data Analysis, Data-Driven