Product Lead

Job description

At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine connections, where you are valued, accepted and respected for who you are, allowing you to thrive both personally and professionally. This is how we aim to prevent, stop and cure diseases and ensure everyone has access to healthcare today and for generations to come. Join Roche, where every voice matters. The Position Job Summary: Implement a marketing and sales strategy for coagulation business in order to meet established sales and market share targets. Main Tasks & Responsibilities : Develop product/product group marketing plan Perform a range of activities for assigned product/product group such as conducting market research, setting price, launching new products, monitoring sales performance and developing & executing promotional activities. Monitor, analyze, and evaluate domestic and international market trends, competitor activity to identify market opportunities for the product. Monitor, analyze, and evaluate product performance and customer. Design sales campaigns and sales collateral for the product strategy that are effective and appropriate for the target audience. Develop and maintain Key Opinion Leaders for product/product group. Other projects or tasks assigned by line manager Education& Qualifications: Bachelor or master Degree in Clinical Medicine or other Appropriate Science MBA in Marketing will be a plus. Proficiency in both spoken and written English Good command of MS office software application Product & marketing expertise Who we areA healthier future drives us to innovate. Together, more than 100’000 employees across the globe are dedicated to advance science, ensuring everyone has access to healthcare today and for generations to come. Our efforts result in more than 26 million people treated with our medicines and over 30 billion tests conducted using our Diagnostics products. We empower each other to explore new possibilities, foster creativity, and keep our ambitions high, so we can deliver life-changing healthcare solutions that make a global impact. Let’s build a healthier future, together. Roche is an Equal Opportunity Employer.