Principal Experience Designer

Job description

Level Up Your Career with Zynga! At Zynga, we bring people together through the power of play. As a global leader in interactive entertainment and a proud label of Take-Two Interactive, our games have been downloaded over 6 billion times—connecting players in 175+ countries through fun, strategy, and a little friendly competition. From thrilling casino spins to epic strategy battles, mind-bending puzzles, and social word challenges, our diverse game portfolio has something for everyone. Fan-favorites and latest hits include FarmVille™, Words With Friends™, Zynga Poker™, Game of Thrones Slots Casino™, Wizard of Oz Slots™, Hit it Rich! Slots™, Wonka Slots™, Top Eleven™, Toon Blast™, Empires & Puzzles™, Merge Dragons!™, CSR Racing™, Harry Potter: Puzzles & Spells™, Match Factory™, and Color Block Jam™—plus many more! Founded in 2007 and headquartered in California, our teams span North America, Europe, and Asia, working together to craft unforgettable gaming experiences. Whether you're spinning, strategizing, matching, or competing, Zynga is where fun meets innovation—and where you can take your career to the next level. Join us and be part of the play! Position Overview: We are looking for an outstanding Principal Experience Designer with deep knowledge of mobile game development, particularly prototyping. Our team is a nimble group of self-motivated, extremely talented individuals that take personal accountability for the quality of their work. We take pride in owning our lanes, delivering quality work, and maintaining a high level of technical knowledge that makes implementation smooth and efficient. Our team has fun while working in an agile, constantly evolving, and iterative environment. If you believe you would be a force multiplier and thrive in this environment then we want to hear from you! Your role will be to create inspiring, beautiful game experiences that delight and motivate our players. You will work hand in hand with the Art Director, Project Manager, and Creative Director to make games that meet product goals, look amazing, and feel approachable to our players. You will lead all phases of the UX / UI design process including conceptual design/development, graphic and interface design, interactive model prototypes in Figma, UX flows, art production, and Unity implementation. Previous experience in Production and Live Game lifecycles is a bonus. What You'll Do: UX / UI Design Create user flows, interface wireframes, prototypes, and design documentation. Bring solutions grounded in research, industry standards, and best practices for mobile interaction. Create Design Systems that establish continuity and efficiency, while remaining flexible enough to adapt to change. Expert in the application of fundamental UX & UI Design Principles. An authority on the UX Design process: defining usability challenges, researching the problem space, analyzing qualitative and quantitative data, designing appropriate solutions, and validating ideas through testing. Experienced in designing for games vs. task completion, specifically supporting fun and engagement. High degree of competence in assessing and addressing product usability and applying user psychology. Art Create graybox mockups and prototypes that evolve through collaboration into high-quality final game art.. Develop mood boards and help guide the visual design of features. Collaborate with the art team to define and adhere to a thematic art style. Design functional animation for user interactions. Adapt and adhere to an established visual style, building upon it consistently. Produce high-quality visual assets for user interfaces using the Adobe Creative Suite. Research & Testing Conduct market competitor research and deconstructions. Research consumer insights, develop personas, and analyze data. Conduct heuristic evaluations of internal and external products. Establish the right look to achieve the correct feel for our demogra