Integrated Marketing Lead - Neurosurgery

Job description

Careers that change lives start here. Medtronic is a global leader in healthcare technology with a Mission to alleviate pain, restore health, and extend life. Our 95,000 employees work across more than 150 countries to put patients first — developing innovative medical technologies that improve the lives of 72+ million patients each year. Your unique talents will help shape the future of healthcare while building a career grounded in purpose, growth, and impact. A Day in the LifeAs an Integrated Marketing Lead, Neurosurgery, you will play a key role in shaping marketing strategies that support business growth, market development, and customer engagement across the Neurosurgery portfolio. Partnering closely with cross-functional and global stakeholders, you will develop integrated marketing initiatives, lead strategic programs, and generate actionable insights that strengthen market positioning and support long-term business objectives. This position offers the opportunity to influence regional and global marketing priorities, leverage omnichannel engagement models, and guide high-impact projects that advance Medtronic's reputation and commercial success. The role has Eurasia responsibilities and includes occasional travel in the region as required for business needs. Responsibilities may include the following and other duties may be assigned: Develop and implement integrated upstream marketing strategies and programs aligned with business growth objectives for the Neurosurgery portfolio. Build business cases, strategic plans, budgets, execution frameworks, and performance measures to support marketing initiatives and market development activities. Lead the development and activation of sponsorship, partnership, and stakeholder engagement strategies to strengthen market presence and customer relationships. Oversee the creation and deployment of marketing content across paid, owned, earned, and shared channels to support brand, product, and reputational objectives. Establish and monitor key performance indicators, market insights, and listening mechanisms to evaluate programme effectiveness and identify opportunities for improvement. Leverage customer, market, and competitive insights to optimise existing initiatives and inform future strategic direction. Build and maintain stakeholder engagement programmes and communication frameworks to ensure effective dissemination of Medtronic perspectives and value propositions. Lead or contribute to complex cross-functional projects, providing guidance, mentorship, and subject matter expertise to colleagues and stakeholders. Required Knowledge and Experience: Bachelor's degree. Minimum 7-10 years of professional experience in marketing, product marketing, integrated marketing, strategic marketing, or a related marketing discipline; or an advanced degree with a minimum of 5-7 years of relevant experience. Demonstrated experience developing and executing marketing programmes, campaigns, or strategic initiatives. Experience managing cross-functional projects and collaborating with multiple stakeholder groups. Fluency in English, written and spoken. Experience within the medical device, healthcare, life sciences, or other regulated industries, with exposure to omnichannel marketing, stakeholder engagement, and cross-functional project leadership is highly preferred in this position. Physical Job Requirements The above statements are intended to describe the general nature and level of work being performed by employees assigned to this position, but they are not an exhaustive list of all the required responsibilities and skills of this position. ‌ Recruitment Fraud Alert We are aware of phishing scams targeting job seekers. Please keep the following in mind: Apply only through official Medtronic channels. All legitimate Medtronic recruiting communications come from approved Medtronic platforms and official @medtronic.com email addresses. Medtronic will never ask for payment or sensitive personal information (such as bank account or Social Security details) during early stages of the hiring process. Any such requests are not legitimate. If you receive a suspicious message claiming to be from Medtronic, do not respond, click links, or open attachments. If you have any questions, concerns regarding the authenticity of a communication alleged to have been made by or on behalf of Medtronic, please contact us immediately at AskHR@medtronic.com. ‌ Benefits & CompensationMedtronic offers a competitive Salary and flexible Benefits Package A commitment to our employees lives at the core of our values. We recognize their contributions. They share in the success they help to create. We offer a wide range of benefits, resources, and competitive compensation plans designed to support you at every career and life stage. Pay range / Rango salarial / Intervalo salarial /Fascia retributiva / Tranche de salaire / Gehaltsband / Salaribereik: Poland: 231,200.00 PLN - 346,800.00 PLN |