ViiV Healthcare (GSK) – HCP Insights Lead, HIV Prevention (PrEP)

Job description

ViiV Healthcare is a global specialty HIV company, the only one that is 100% focused on researching and delivering new medicines for people living with, and at risk of, HIV. ViiV is highly mission-driven in our unrelenting commitment to being a trusted partner for all people living with and affected by HIV. Our aim is to think, act, and connect differently through a focus on education on and treatment for HIV. We go to extraordinary lengths to deliver the sorts of breakthroughs, both in treatments, care solutions and communities, that really count. We go beyond the boundaries of medicine by taking a holistic approach to HIV through developing and supporting sustainable community programs and improving access to care. We are fully committed to push through every challenge until HIV/AIDS is eradicated. ViiV has played a significant part in delivering breakthroughs that have turned HIV into a manageable health condition. We offer the largest portfolio of HIV medicines available anywhere, and we continue our work to cater for the widest possible range of needs in response to the HIV epidemic. We are aware of how much is at stake for those affected by HIV and we show up every day 100% committed to the patients. Our work culture is fast-paced, diverse, inclusive, competitive, and caring. But ViiV isn’t just somewhere to work – it’s a place to belong, an invitation to bring your very best, and a team full of impact-driven team members who are hungry to make a difference. While we have been improving lives of HIV patients for 30 years, this is an especially exciting time to be at ViiV, as we evaluate novel approaches to treatment and prevention that could further reduce the impact of HIV on individuals and communities. The US HCP Insights Lead, HIV Prevention (PrEP), will report to the Director, US Market Research & Competitive Intelligence within the Insights & Analytics team. This role is accountable for generating decision-relevant insights that inform US HIV PrEP strategy and commercial decision-making. The role partners closely with Brand, Medical, Market Access, Customer Experience, Portfolio Strategy, and other cross-functional stakeholders to understand business needs, translate them into actionable research objectives, and deliver evidence-based recommendations that support business decisions. The role leads HCP primary market research from study design through execution, vendor management, analysis, and insight delivery. In addition to primary research, the role is expected to integrate evidence from multiple sources to develop a comprehensive understanding of customer needs, market dynamics, and business opportunities. This role will be based out of Durham, NC & may be considered for a domestic relocation package. Check out this link to learn more about the thriving, diverse, and cutting edge RTP area! Research Triangle Park | Where People + Ideas Converge (rtp.org) This role will provide YOU the opportunity to lead key activities to progress YOUR career. These responsibilities include some of the following: Business Partnership & Insight Support Serve as a strategic insights partner to Brand, Medical, Market Access, Customer Experience, Portfolio Strategy, and other cross-functional stakeholders Translate business needs and insight gaps into clear research objectives and actionable research plans that support key business decisions Provide objective, evidence-based perspectives and recommendations to support strategic and tactical decision-making Primary Market Research Leadership Lead qualitative and quantitative primary market research with HCPs to support US HIV PrEP initiatives Design and execute a range of research programs, including ATU studies, brand tracking, segmentation, customer journey research, message and positioning testing, and opportunity assessments Manage external research vendors across study design, fieldwork, analysis, and reporting, ensuring methodological rigor, quality execution, budget stewardship, timely delivery, and compliance with internal governance requirements Insight Integration & Communication Integrate findings across primary market research, competitive intelligence, syndicated data, claims data, epidemiology, customer feedback, and other relevant sources to develop a comprehensive evidence base and maximize the value of existing information Translate research findings into clear business implications, strategic recommendations, and actions for stakeholders Operational Excellence Manage multiple concurrent research initiatives and competing stakeholder priorities while maintaining alignment with business timelines Uphold high standards of research quality, analytical rigor, and insight generation, with a bias toward concise, decision-ready outputs Evaluate and apply innovative methodologies, tools, and data sources when they can answer business questions more effectively or efficiently Why You? Basic Qualification We are seeking professionals with the following required skills and qualifications to help us achieve our goalsBachelor's degree & 7+ years of pharmaceutical or biotech commercial experience Direct experience leading HCP-focused primary market research in a commercial pharmaceutical or biotech role Demonstrated ability to frame business questions, design appropriate research approaches, and influence decisions through insights Strong expertise across qualitative and quantitative research methodologies Experience managing multiple research vendors and concurrent projects Strong analytical judgment and clear written and verbal communication skills Preferred Qualification If you have the following characteristics, it would be a plusExperience in HIV, infectious disease, or another specialty/regulated therapeutic area Advanced degree (MBA or equivalent) Experience supporting brand launch or lifecycle strategy, and syndicated/secondary data integration (e.g., IQVIA, claims) Strong ability to synthesize research findings into clear implications and recommendations for senior stakeholders #LI-ViiV#LI-GSK Skills Customer Insights, Data to Insights, Digital Fluency, Influencing Without Authority, Market Knowledge, Scientific Literacy Please visit GSK US Benefits Summary to learn more about the comprehensive benefits program ViiV offers US employees. All ViiV employees receive the same benefits options and plans as GSK employee. Why Us? At ViiV Healthcare, we will not rest until we leave no person living with HIV behind. Until the 40 million people living with HIV is down to zero, we will continue searching for new ways to limit the impact of HIV. We are the only pharmaceutical company solely focused on combating, preventing, and ultimately eradicating HIV and AIDS. At ViiV Healthcare, we do things differently. Born out of a partnership between GSK and Pfizer in 2009, with Shionogi joining in 2012, we are determined to help end the HIV epidemic. We are guided by our mission to leave no person living with HIV behind and it is this mission that unites our employees located across the globe. We combine expertise in research, manufacturing, policy and more to push the boundaries of what people think is possible in HIV treatment and care. As a result of our connection with GSK, we are able to draw on their proud history and resources. This means that you would receive all the employee benefits offered by GSK. Living our mission of leaving no person living with HIV behind means keeping inclusion and diversity at the heart of everything we do - from our breakthrough innovation, to our diverse portfolio of medicines as well as the work we do to partner with HIV communities. Having a truly inclusive culture where we’re all able to be ourselves and feel like we belong will make us an even stronger team, better able to perform as a business and deliver on our mission to leave no person living with HIV behind. If you require an accommodation or other assistance to apply for a