Integrated Campaign Manager, Data Center

Job description

ADVANCE YOUR CAREER. ADVANCE THE WORLD. At AMD, we believe technology has the power to solve the world’s most important challenges. From advancing healthcare and scientific discovery to powering AI and the technologies people rely on every day, innovation at AMD is shaping the future. Whether you’re designing next-gen processors, enabling AI breakthroughs, or bringing leading edge products to market, every role at AMD contributes to something bigger — technology that moves the world forward. Join us and, together, we’ll advance your career. THE ROLE AMD is accelerating its position in data center computing across a broad portfolio of CPU, GPU, networking and solutions technologies. As Integrated Campaign Manager, Data Center , you will serve as the central hub for global campaign management, connecting business unit and segment priorities to integrated marketing campaigns that build awareness and consideration across key data center audiences. This is a hands-on campaign management role responsible for bringing campaigns to life from brief through launch. You will partner closely with business unit stakeholders, product and segment marketing and regional teams to align on objectives, audiences and messaging, then translate those inputs into clear campaign strategies, plans, creative briefs and deliverables. You will act as the primary liaison across creative, content, digital, ABX, media and regional teams, bringing together the people and inputs required to move campaigns forward. You will maintain visibility across timelines, dependencies and deliverables to ensure campaigns are ready to launch on time, on strategy and with consistency across touchpoints. This role requires strong operational rigor, attention to detail and the ability to manage multiple moving parts without dedicated program management support. A key focus of this role is building awareness and consideration across the data center buying landscape, spanning enterprise IT and AI decision makers, cloud and service providers and the broader partner ecosystem. Familiarity with the data center market is important to ensuring AMD shows up credibly, with messaging and campaign experiences that reflect how these audiences evaluate, build and deploy modern data center infrastructure. THE PERSON You are an organized, detail-oriented campaign manager who thrives in complex, matrixed environments. You know how to take a campaign from concept to launch by aligning stakeholders, building clear plans and keeping execution on track. You are comfortable acting as the connective tissue across teams, translating business priorities into actionable campaign plans and briefs while maintaining visibility across timelines, dependencies and deliverables. You bring a strong sense of ownership and know how to drive progress through influence, collaboration and clear communication. You also bring an understanding of the data center market and the audiences within it. You can recognize how messaging, tone and campaign approaches should adapt across enterprise, cloud, AI and partner audiences while maintaining a consistent AMD story. KEY RESPONSIBILITIES Serve as the central point of contact for global data center campaigns, connecting business unit and segment priorities with marketing and regional teams Translate business objectives, audience needs and product priorities into integrated campaign strategies and plans with clear goals, messaging, deliverables and timelines Develop creative briefs and campaign asset requirements, including the bill of materials, to guide content and creative development Partner with creative, content and agency teams to ensure campaign assets are on strategy, on message and ready for launch Build and maintain campaign playbooks that equip channel and regional teams with the strategy, messaging, assets and guidance needed for activation Partner with ABX, media, digital, social, partner and field marketing teams to align campaign strategy with audience, channel and activation plans Manage campaign timelines, workflows and dependencies across multiple workstreams, proactively identifying risks and driving decisions needed to keep launches on track Support global-to-regional campaign rollout, enabling localization and regional adoption while maintaining campaign integrity Partner with analytics and channel teams to understand campaign performance, capture learnings and apply insights to future campaign planning PREFERRED EXPERIENCE Experience in integrated campaign management, preferably in B2B or enterprise technology Experience managing global, integrated campaigns with ownership of campaign planning, timelines, deliverables and cross-functional coordination Familiarity with data center, enterprise IT, cloud, AI infrastructure or related technology markets Demonstrated ability to manage complexity and drive execution through influence in highly matrixed organizations Experience developing creative briefs, campaign plans and asset requirements and working with internal creative teams or external agencies Strong project management and organizational skills with the ability to manage multiple priorities, dependencies and deadlines simultaneously Working knowledge of how integrated campaigns come to life across paid, owned, earned and account-based channels Excellent communication, stakeholder management and relationship-building skills LOCATION Santa Clara, CA This role is not eligible for visa sponsorship. #LI-SD1 #LI-Hybrid Benefits offered are described: AMD benefits at a glance . AMD does not accept unsolicited resumes from headhunters, recruitment agencies, or fee-based recruitment services. AMD and its subsidiaries are equal opportunity, inclusive employers and will consider all applicants without regard to age, ancestry, color, marital status, medical condition, mental or physical disability, national origin, race, religion, political and/or third-party affiliation, sex, pregnancy, sexual orientation, gender identity, military or veteran status, or any other characteristic protected by law. We encourage applications from all qualified candidates and will accommodate applicants’ needs under the respective laws throughout all stages of the recruitment and selection process. AMD may use Artificial Intelligence to help screen, assess or select applicants for this position. AMD’s “Responsible AI Policy” is available here. This posting is for an existing vacancy.