Brand Manager

Job description

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com. As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit. Job Function: Pharmaceutical Sales Job Sub Function: Key Account Management – Pharm (No Commission) Job Category: Professional All Job Posting Locations: Bratislavský kraj, Slovakia Job Description: Leadership & management: Leads local brand value team for dedicated Brand/ Therapeutic Area with customer centric approach. · Accountable for country commercial plans and targets in respective Brand/Therapeutic Area. · Trains team on best delivery of the commercial brand messages and customer objection handling. Regional strategy localization and implementation: Responsible for implementation of aligned HUB-Country Brand Strategy and agreed Therapeutic Area activities in the country. Creates local customer engagement strategy to maximize country TA business in short and long term. Management of brand message and material localization process. · Implements promotional activities (advertising campaigns, multichannel promotional activity, DMs, events, etc.). Coordinates deployment of multichannel and digital brand strategy as defined by HUBs and CE&B Multichannel with the responsibility to achieve set KPIs (CIE index, etc). Leads local commercial brand related projects in close collaboration with Commercial Lead. Local Brand Management: Leads creation of x-functional integrated brand plans with full understanding of local patient journey. · Supports market access activities for the respective TA and brands. · Accountable for business planning (IBP, BP and LRFP including risk & opportunity profile), accurate forecasting and effective management of resources (OOP, FTEs) in TA in collaboration with Commercial Lead and other functions (HEMAR, GA&PA and MAF) Accountable for Therapeutic Area OOP management throughout the year. Resource allocation · Ensures rational local supply levels considering market trends, correct forecasting (production, supply and sales) in close co-operation with Commercial Lead & Logistics. Business Acumen & Strategic Mindset Analyses existing market data (Market research, IQVIA, NTS, Wholesaler data, etc.), identifies trends and opportunities and provides insights to the upper management. Cooperates with the HUB in need of local market research when necessary. Collects, analyses other secondary data from market research patient flow, guidelines, etc. · Continuously tracks the market insights. Gives input for the HUB of relevant local market insights for strategy creation. Collaborate & Drive results: Drive results by enabling Therapeutic Area team to set and execute plans to meet its volume and revenue targets, market share targets and overall business objectives. Effectively communicate and collaborate with HUBs, TA communities and cross-functional country teams. Customer focus: Identify, develop and manage external relationships with key stakeholders and key customers based on the patient journey. Required Skills: Preferred Skills: Account Management, Analytical Reasoning, Coaching, Communication, Competitive Landscape Analysis, Cross-Functional Collaboration, Customer Centricity, Customer Experience Management, Customer Satisfaction, Personalized Services, Pharmaceutical Sales Marketing, Presentation Design, Problem Solving, Relationship Building, Revenue Management, Sales Presentations, Sales Trend Analysis, Solutions Selling The anticipated base pay range for this position is: €32,700.00 - €53,360.00 Benefits: In addition to base pay, we offer the following benefits*: an annual bonus with set target (% of pay) depending on pay grade / location, where the actual amount is based on the employees’ and companies’ performance of the previous calendar year, or sales commissions. Moreover, we offer vacation days, parental leave for a minimum of 12 weeks, bereavement leave, caregiver leave, volunteer leave, well-being reimbursement, programs for financial, physical and mental health. We also offer service anniversary and recognition awards, and subject to the terms of their respective plans, employees - and in some location’s eligible dependents - can participate in several insurance plans. For more information, visit Employee benefits | Supporting well-being & career growth | Johnson & Johnson Careers. *This is for informative purposes only. Amounts and actual benefits may vary by location and are subject to change.