
Senior Brand Manager— Henkel Consumer Brands
Henkel · Henkel Consumer Brands
Henkel is no longer recruiting for this role
It has come off their careers site, so applications are closed. The description is kept below for reference. There are similar open jobs further down this page.
Job description
About this Position Managing the strategic HC brand plan for demanding market. Managing the market reactive and make the proactive sales efforts. What you´ll do Develop strong public relationship and execute extraordinary customer service to secure customer satisfaction and loyalty to responsible brands. Set responsible brand strategy and implement external marketing campaign to increase the amount of direct leads and company revenue. Develop marketing communication plan within the global marketing strategy, which contributes to strengthen brand positioning in the market. Lead responsible brand media plan development and digital marketing activities. Initiate consumer & shopper understanding research with the support from global research team. Initiate local relevant consumer/shopper researches which can drive business growth. Optimize the investment efficiency & effectiveness by continuous ROI review.
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