VP, Field Marketing, North America

Job description

Background and Opportunity Quantexa is looking for a Vice President, Field Marketing, North America to lead our regional field marketing organization. This is a senior marketing leadership role, owning the overall North America field marketing strategy and its alignment to go-to-market and product priorities, managing a team of field marketers embedded across multiple industries, and ensuring that budget, execution quality, and pipeline outcomes meet the bar for a business scaling quickly across the region. You will set the strategic direction for field marketing in North America, translating global positioning and product priorities into regional campaigns and programs that build and accelerate pipeline. You will build and lead a team of field marketers across our priority industries, setting clear goals, tracking performance, and coaching the team to a consistently high standard of execution quality. As the initial point of contact for partner marketing in the region, you will lead development of the North America partner marketing strategy, working closely with the global partner and alliances teams to build joint go-to-market plans and co-marketing programs with strategic technology and consulting partners. A core part of this role is closing the loop between the region and the business: gathering account and market intelligence from the field and feeding it back into messaging, positioning, and go-to-market planning, so that North America campaigns stay sharp, differentiated, and grounded in what buyers actually care about. You will also own in-region enablement, making sure sales and partner teams have the messaging, content, and training they need to sell effectively. This is a highly visible leadership role that will be part of the Marketing Leadership Team and it requires proven people management experience, executive presence with senior stakeholders internally and externally, and the discipline to optimize a regional marketing budget for maximum pipeline impact. You'll partner closely with SVP, Corporate & North America Marketing, regional GTM leadership, and Product Marketing to build a best-in-class field marketing function during a critical period of growth following Quantexa's $175 million Series F round and $2.6 billion valuation. About Quantexa Quantexa is a global data, analytics, and AI software company pioneering Decision Intelligence to help organizations make confident decisions with contextual data. Quantexa’s Decision Intelligence Platform transforms fragmented data into trusted, contextual intelligence that powers better decisions, operational agility, and AI-ready enterprises and public sector agencies. Our customers use Quantexa technology to protect, optimize, and grow by solving complex challenges across the entire organizationthrough modern data management, customer intelligence, KYC, financial and economic crime, risk, fraud, and security. The company has been named as a Decision Intelligence category and innovation leader by all of the major industry analyst firms. Founded in 2016, Quantexa has over 800 employees and tens of thousands of users globally, working with billions of data points across the world. For more information, visit www.quantexa.com http://www.quantexa.com or follow us on LinkedIn. What you’ll be doing. Regional Strategy, GTM & Product Alignment - Own the overall North America field marketing strategy, setting priorities and an annual/quarterly plan that aligns to global go-to-market plans and the product roadmap. - Partner with Corporate & Product Marketing and regional Sales leadership to ensure campaigns and programs reflect current product priorities, competitive positioning, and regional buying dynamics. - Own budget optimization for the region, allocating spend across programs, team, and partners to maximize pipeline return on investment. Team Leadership & Development - Manage, develop, and coach a team of field marketers embedded across multiple industries, setting individual and team goals and tracking performance against them. - Build a high-performing team culture, hiring and developing talent as the region scales, and maintaining a consistently high bar for execution quality across all programs. - Establish shared standards, playbooks, and best practices so field marketing execution is consistent and repeatable regardless of industry or team member. Partner Marketing Strategy - Serve as the initial point of contact for partner marketing in North America, leading development of the regional partner marketing strategy in collaboration with global partner and alliances teams. - Build joint go-to-market plans and co-marketing programs with strategic technology and consulting partners that expand pipeline, reach, and credibility in the region. In-Region Enablement - Own in-region sales and partner enablement, ensuring field, partner, and business development teams have the messaging, content, and training needed t