Staff Product Manager, Ads Measurement & Optimization

Job description

About Pinterest: Millions of people around the world come to our platform to find creative ideas, dream about new possibilities and plan for memories that will last a lifetime. At Pinterest, we’re on a mission to bring everyone the inspiration to create a life they love, and that starts with the people behind the product. Discover a career where you ignite innovation for millions, transform passion into growth opportunities, celebrate each other’s unique experiences and embrace the flexibility to do your best work. Creating a career you love? It’s Possible. At Pinterest, AI isn't just a feature, it's a powerful partner that augments our creativity and amplifies our impact, and we’re looking for candidates who are excited to be a part of that. To get a complete picture of your experience and abilities, we’ll explore your foundational skills and how you collaborate with AI. Through our interview process, what matters most is that you can always explain your approach, showing us not just what you know, but how you think. You can read more about our AI interview philosophy and how we use AI in our recruiting process here . Pinterest is uniquely positioned across the consumer journey – from inspiration and discovery through consideration, purchase, and long-term customer relationships. Pinners’ commercial intent and engagement create valuable signals that can help advertisers better understand and improve their performance. This role will define how Pinterest applies identity, conversion, and measurement signals to help advertisers identify and acquire new customers, measure incremental outcomes, and optimize campaign bidding. By connecting measurement insights with campaign decisioning, this leader will help advertisers maximize business outcomes and strengthen Pinterest’s differentiation in the ads ecosystem. The ideal candidate is a Staff-level product leader with substantial experience in ads measurement, optimization, or adjacent advertising technology. They deeply understand how advertisers set growth objectives, distinguish acquisition from retention, evaluate incrementality, and translate insights into campaign and bidding decisions. They have strong quantitative and technical fluency across attribution, experimentation, causal measurement, customer-lifecycle signals, and ads optimization. They excel at partnering cross-functionally with engineering, data science, research, PMM, sales, and other teams to transform complex signals and methodologies into credible, actionable, privacy-durable, and scalable products. What you’ll do: Own the strategy and end-to-end execution for products that apply Pinterest’s identity, conversion, and measurement signals to improve advertiser outcomes across new-customer acquisition, incrementality, and bidding optimization. Partner closely with engineering, data science, design, research, PMM, sales, partnerships, legal, privacy, and policy/integrity to deliver solutions with strong product-market fit, methodological rigor, regulatory compliance, and long-term durability. Build a comprehensive suite of products that helps drive incremental reach and performance for Pinterest advertisers. What we’re looking for: 8+ years of experience working as a Product Manager or in a related role, including 3–5+ years of substantial ads or marketing measurement experience. Strong evidence of the ability to define new products and strategies in an ambiguous space and execute from ideation and multi-quarter roadmaps through go-to-market and adoption. Deep understanding of identity and first-person data, how advertisers establish objectives and deploy tactics, and how they evaluate outcomes across awareness, consideration, intent, conversion, and long-term value. Experience working with engineering, data science, analytics, research, or PMM cross-functional teams and a strong ability to empathize with, anticipate the needs of, and collaborate with a diverse set of stakeholders. Strong quantitative judgment and