Art Director

Job description

Job Title: Art Director Job Description Orbit is an AI-native growth engine for go-to-market, built by Concentrix. It seamlessly orchestrates the audience work that finds your buyers, the marketing that reaches them, and the sales messaging and creative that converts them. While AI handles the volume, our experts own the judgment, quality, strategy, and signoffs, and the model continuously optimizes and learns from every operation, so it gets sharper over time. Within that model, Orbit embeds AI across the full creative lifecycle, starting from signal detection and brief generation to image production, design, and multi-format atomization. It monitors intent, performance, and market signals, decides when a campaign is warranted, and drops a pre-populated brief into the workflow. As Art Director, you own the visual craft and creative judgment that Orbit's automation cannot produce on its own. You set creative direction, lead the human-led steps of the production workflow (concepting, typography, art direction, and final refinement), and are accountable for the brand fidelity and executional quality of everything that carries a client's name. You are client-facing: presenting work, defending creative rationale, and building trust with senior marketing and brand stakeholders at global enterprise brands. You are a maker and a director. You have strong personal design craft, a trained eye for composition and type, and the ability to run AI-generated output through expert correction so it meets enterprise standards. You use AI tools as a core part of how you work, as leverage, not as a substitute for judgment.We're Concentrix. The intelligent transformation partner. Solution-focused. Tech-powered. Intelligence-fueled. The global technology and services leader that powers the world’s best brands, today and into the future. We’re solution-focused, tech-powered, intelligence-fueled. With unique data and insights, deep industry expertise, and advanced technology solutions, we’re the intelligent transformation partner that powers a world that works, helping companies become refreshingly simple to work, interact, and transact with. We shape new game-changing careers in over 70 countries, attracting the best talent. In our Information Technology and Global Security team, you will deliver the latest technology infrastructure, transformative software solutions and industry-leading global security for our staff and clients. You will work with the best in the world to design, implement and strategize IT, security, application development, innovation, and solutions in today’s hyperconnected world. You will be part of the technology team that is core to our vision of develop, build and run the future of Integrated Services. Our game-changers around the world have devoted their careers to ensuring every relationship is exceptional. And we’re proud to be recognized with awards such as "World's Best Workplaces," “Best Companies for Career Growth,” and “Best Company Culture,” year after year. We embrace our game-changers with open arms, people from diverse backgrounds, who are curious and willing to learn. Your natural talent to help others and go beyond WOW for our customers will fit right in with what we do and who we are. Join us and be part of this journey towards greater opportunities and brighter futures. What You Will Do Creative Direction & Visual Systems • Own creative direction. Set the visual territory for campaigns: define the creative concept, art direction, and design system that a campaign lives within, and ensure every asset produced against it holds together. • Direct from the brief. Interpret Orbit's pre-populated briefs and translate business objectives into clear, on-brand, commercially accountable creative, validating and adjusting the brief where creative judgment is required. • Develop and maintain design systems, brand kits, templates, and component libraries (Canva brand kits, Figma modular systems, Affinity/InDesign editorial templates) so downstream production scales without drifting off-brand Hands-On Design & Production Craft • Make the work. Produce and direct client-ready design across digital and print: brand campaigns, HTML email, IAB display, social static and carousels, sales and marketing decks, landing pages, and long-form editorial (white papers, reports). • Lead typography. Own human-led typography: type hierarchy, scale, tracking, and legibility across render contexts (email preview panes, the full IAB size cascade, mobile feed, print). Typography is branddefining and stays under human control. • Direct and refine AI output. Direct AI image generation and correct it. Run Adobe Firefly (and Firefly Custom Models for on-brand consistency), then use Photoshop Generative Fill / Generative Expand and Illustrator Generative Vector to fix AI-tells, remove hallucinated elements, integrate brand environments, and reframe compositions. • Own quality. Apply an AI-tells checklist and a brand-adherence review to every asset before release: composition, spatial hierarchy, color fidelity, type integrity, and production readiness. Client Partnership & Stakeholder Management • Present and defend the work. Serve as a creative point of contact for assigned accounts: present work, walk stakeholders through creative rationale, and manage revision cycles with professionalism. • Engage senior stakeholders. Communicate confidently with senior client contacts, including VP- and Csuite-level marketing and brand stakeholders, on creative direction and executional decisions. • Balance strict brand-standards compliance with creative ambition, working within guardrails without producing generic output. AI-Augmented Execution • Be the craft layer. Serve as the human judgment and craft layer over Orbit's automated pipeline: the signal-to-brief-to-generation flow is AI-led, but concept, composition, typography, art direction, and final sign-off are yours. • Work AI-native. Use AI tools (Adobe Firefly and the Adobe Creative connector, Claude, Canva, Midjourney for concepting only) as a standard part of your production workflow for ideation, generation, and iteration. • Contribute to the refinement of Orbit's creative workflows, prompting standards, brand-token systems, and creative governance so quality scales as volume grows. Craft Leadership • Act as a recognized expert on creative craft within the Orbit team and the broader Marketing Solutions function, contributing to new approaches, standards, and best practices as the model matures. How You Will Work This role operates inside an AI-native delivery model. You are a skilled creative professional who uses AI to extend your capacity while providing the art direction, design craft, brand instinct, and client-relationship management that AI cannot replace. You will work closely with Creative Strategy, copywriters and AEO specialists, and client-facing program leads. Work is reviewed and approved in collaboration with client stakeholders. Speed, quality, and defensibility matter equally: we expect enterprise-grade creative delivered at the pace of an AI-augmented team. Qualifications: Required • 7+ years of art direction or senior design experience, ideally in B2B, agency, or embedded team environments serving enterprise brands. • A strong portfolio demonstrating hands-on creative production and art direction across digital and print. Creative direction or brief-writing alone is not sufficient. The work must show personal craft. • Demonstrated command of typography, composition, color, and brand systems, with the ability to hold quality across multiple client accounts and formats. • Expert proficiency in Adobe Creative Cloud (Photoshop, Illustrator, InDesign) and Figma; working proficiency in Canva for brand-kit-driven production. • Practical, established experience using generative AI in professional design work, including directing and correcting AI-gen