Senior Staff Specialist Marketing Delhi India

Job description

Enable early adoption of Infineon technologies and accelerate design-ins, pipeline, and market expansion across Consumer, Industrial, Energy and IoT segments Key G2M Objectives Build ecosystem-led demand and pipeline Expand reach in emerging segments via startups & academia Accelerate design wins via design houses Strengthen Infineons innovation-led brand positioning Ecosystem Development Define and execute India ecosystem strategy across startups, universities, and design houses Build structured engagement and partnership models Startup Engagement Lead startup programs (incubation, co-innovation, GTM partnerships) Drive design-ins and joint solutions with high-growth startups University Partnerships Develop collaboration for labs, hackathons, Define collaborative Industry projects Design House Enablement Engage and enable design houses/ODMs to scale adoption Influence reference designs and platform choices Develop joint segment specific G2M Go-to-Market Execution Run integrated G2M programs with partners Drive campaigns, developer outreach, and co-marketing initiatives Cross-Functional Alignment Collaborate with sales, marketing, regional & HQ partnership functions Performance Metrics Partner-driven pipeline & revenue Design-ins/design-wins from ecosystem Startup and university engagement impact Bachelor in Electronics/Electrical Engineering, ~10 years in partnerships, ecosystem, or marketing or Application roles Strong exposure to startups, academia, and design houses Semiconductor / electronics domain preferred Proven G2M execution and stakeholder management skills Strong ecosystem-driven design pipeline Increased design wins via partners Infineon recognized as a preferred innovation partner in India We are on a journey to create the best Infineon for everyone. We strive to create the best Infineon for everyone by embracing diversity and inclusion. We welcome applicants for who they are and offer a workplace built on trust, openness, respect and equal opportunity. Our hiring decisions are based on skills and experience. Even if you don't meet every requirement, we encourage you to apply. Please let your recruiter know if you need any accommodations during the interview process. Learn more about our various contact channels and about Diversity & Inclusion at Infineon.