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RVP Sales EMEA, Process Transformation (Regrello & Apromore)

Salesforce · Spain - Madrid

Full-timeOn-sitePosted 7 October 2026
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Job description

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts. Job Category Sales Job Details About Salesforce Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all. Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce. Salesforce is seeking a transformational Regional Vice President to lead the Process Transformation (Regrello & Apromore) sales organization across EMEA. You will join the AI Labs extended leadership community as a key regional leader. You will own commercial execution across Europe, the Middle East and Africa. That means driving revenue growth, new customer acquisition, expansion and scalable go-to-market motions across a diverse, multi-country, multi-language region. You will be a trusted advisor to regional and global senior leadership. You will shape the long-term growth strategy for Process Transformation in EMEA and strengthen Salesforce's market position. Success needs a strong customer focus, an understanding of local market dynamics and regulation across mature and emerging markets, and disciplined execution in a complex, fast-evolving organization. The ideal candidate combines enterprise-scale leadership, deep expertise in business process optimization and process mining, a consultative style, and commercial acumen. They are a systematic builder with intellectual curiosity and organizational agility. They can anticipate market shifts, align senior stakeholders, build and inspire high-performing teams, and accelerate growth in the era of the Agentic Enterprise. Responsibilities Own the EMEA revenue strategy for Process Transformation, driving predictable growth across acquisition, expansion and retention in all sub-regions (for example UK&I, DACH, Nordics, Benelux, France, Southern Europe, Middle East and Africa). Shape and execute the EMEA go-to-market strategy. Use industry plays (for example financial services, manufacturing, telco, public sector, healthcare), coverage models that fit each cluster, and partnerships with global and local SIs and ecosystem partners. Lead the evolution of the sales motion in the agentic enterprise, helping customers use AI, data and automation to transform their business processes. Act as a trusted advisor to CEOs, CIOs, CTOs, Chief Data Officers and COOs across the region. Position Salesforce's Business Process Optimization portfolio as a platform for measurable business outcomes. Partner with Solution Engineering, Customer Success, Alliances & Channels, Industry GTM, Enablement and EMEA country and cluster leadership. Deliver a unified customer experience. Own business performance and operating rigor: forecasting, pipeline health, inspection and performance management, with clear insights for global executive leadership. Build and lead a high-performing, culturally diverse team across many countries and time zones. Foster accountability, customer obsession and excellence, and develop and retain top talent, including regional sales leaders. Navigate regional variation in regulation, data residency and privacy (for example GDPR and local public-sector requirements), procurement practices and business culture. Lead through organizational and market transformation by turning strategy into clear priorities and decisive execution. Advise the Global CRO of AI Labs and the AI Labs Leadership Team on EMEA go-to-market priorities, investment decisions and critical initiatives for scaling the business. Required Skills & Experience 15+ years of enterprise sales leadership, ideally in AI transformation, process mining and optimization, agentic SaaS or emerging technology. Proven record of leading large, multi-country revenue organizations, with 3rd- or 4th-line leadership experience. Proven track record of selling and leading teams across multiple EMEA markets, with a strong executive network in the region. Proven ability to lead complex business transformation at scale, including cultural change, operating model evolution and capability building. Strong general management, strategic planning and operational leadership, with a disciplined, metrics-driven approach. Ability to build long-term relationships with C-level executives and turn them into strategic partnerships and referenceable customers. Cross-functional leadership in complex, matrixed organizations, driving alignment without direct authority. Executive presence, commercial acumen, and outstanding communication skills. Track record of recruiting, developing and retaining exceptional sales leaders in competitive markets. Curiosity, agility and adaptability in ambiguous, fast-moving environments. Fluency in English is required. Additional European or Middle Eastern languages are a plus. Willingness to travel regularly across the region. Bachelor's degree or equivalent experience. Unleash Your Potential When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world. Accommodations If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form. Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options. Posting Statement Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

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