
Technology Partner Program Technology Partner Program
HubSpot
Job description
How to become a technology partner There are just a few simple steps between you and the Technology Partner Program — understanding customer pain points, building an app, and listing it in the HubSpot Marketplace. Here's how you can get started: 1. Discover the opportunity Start by identifying the real customer problems you want to solve. The most successful technology partners build integrations that address genuine pain points—whether that's eliminating manual data entry, connecting essential tools, or automating workflows that slow teams down. Foster a customer-focused vision that aligns with helping businesses grow better. Learn more about the partner opportunity. Learn more about the partner opportunity. 2. Explore developer resources HubSpot provides comprehensive developer tools designed to help you solve customer problems effectively. Our ecosystem includes extensive API documentation, code samples, video tutorials, and an active community forum where developers share insights about building solutions customers love. The Center of Developer Excellence offers tailored guidance for creating integrations that feel native to the HubSpot experience. Explore our developer resources. Explore our developer resources. 3. Build your integration Now that you understand the problem you're solving for customers and are familiar with the developer resources, build your integration. Make sure your integration features are solving real pain points users encounter daily—streamlining processes, connecting essential tools, or eliminating repetitive tasks. Leverage HubSpot's UI extensions, App Cards, and workflow integrations to create a deeper in-app experience. Share your app with customers for feedback - you'll need 3 active customer installs to submit your app. Get started on building your app. Get started on building your app. 4. Create your marketplace listing Your marketplace listing tells the story of how your app solves customer problems and delivers value. Focus on communicating the specific challenges your integration addresses and how your solution helps users achieve their business goals. Create compelling content with detailed descriptions, step-by-step setup guides, and demo videos showcasing real-world use cases. Start a marketplace listing. Start a marketplace listing. 5. Launch and submit for review — the official start of the partnership Submit your customer-focused solution for HubSpot's Ecosystem Quality approval process, which evaluates whether your app delivers genuine value, meets quality standards, and meets our minimum requirements. Ensure you have at least 3 active installs from real customers successfully using your integration. Once your app is approved, you'll officially be a Technology Partner and part of the Technology Partner Program with access to HubSpot's partner resources, benefits, and ecosystem opportunites. Confirm your app meets our requirements. Confirm your app meets our requirements. 6. Grow and optimize your app After launch, focus on continuously improving the customer experience through active engagement and development based on user feedback. Monitor how customers use your integration, listen to suggestions, and regularly update your app. Successful partners maintain strong user relationships, seek testimonials and reviews, and keep their marketplace presence fresh with updated content. Review our partner growth resources. Review our partner resources. Ready to become a HubSpot technology partner? Access the one-page with all the links and resources you need to become a HubSpot Technology partner below Start the partnership process Hear from members of the technology partner program RollWorks has seen tremendous growth of our business from being an active member of the HubSpot Ecosystem. We've been able to provide the most robust ABM/account-based solution to ambitious marketers by collaborating with the amazing team at HubSpot. Ivana Applegate Sr. Strategic Partner Manager RollWorks Read how RollWorks increased average deal size with HubSpot Read how RollWorks increased average deal size with HubSpot Accounts that come from HubSpot close 30% faster. It is incredibly powerful to talk about our partnership with HubSpot - prospects and customers get excited about it and the results have been beneficial to both HubSpot and QuotaPath. Graham Collins Chief of Staf QuotaPath Read how QuotaPath increased their win rate with HubSpot Read how QuotaPath increased their win rate with HubSpot The partnership between Aircall and HubSpot is our 'gold standard'. We begin with two products that work so closely together that they offer tremendous value to our joint customers. Additionally, both organizations are laser focused on meeting customers' needs, which enables us to seamlessly go to market together. With HubSpot, we are able to sell faster, achieve conversion rates 15%+ higher, and offer our customers broader capabilities. Jonathan Anguelov Chief Sales Officer Aircall Read how Aircall closed more deals with HubSpot Read how Aircall closed more deals with HubSpot As a HubSpot Elite solutions partner and technology partner who uses Sales Hub Professional to run our business, we have the right infrastructure that helps us make time for all our sales leads. We are seeing results at an unprecedented pace to be on track for 60% growth. Abhishek Jaiswal Co-founder MakeWebBetter Read about MakeWebBetter's impact on the HubSpot Ecosystem Read about MakeWebBetter's impact on the HubSpot Ecosystem I believe there is a tsunami of enterprise account growth for HubSpot on the horizon. We ourselves were able to generate 59 net new deals worth over $1 million USD for Bayard Bradford services. Find your niche as a Technology or Solutions Partner and prepare yourselves to catch that wave. You may find yourself paddling for a while, but that wave is coming, and those who are prepared will be in for a wild ride. John Elmer CEO Bayard Bradford Read about how Bayard Bradford reached Elite Tier and accelerated growth Read about how Bayard Bradford reached Elite Tier and accelerated growth hapily is experiencing 15% MoM growth and we love growing our company alongside HubSpot. Dax Miller Co-founder and Head of Product hapily Read about hapily's journey in the HubSpot Ecosystem Read about hapily's journey in the HubSpot Ecosystem CallRail has been able to grow our business by being a member of the HubSpot Ecosystem. Investing in developing our powerful call tracking plus AI and analytics platform to meet the needs of the entire HubSpot ecosystem has enabled us to democratize powerful call tracking capabilities. CallRail now has thousands of HubSpot customers (and 1,000 joint HubSpot agency partners) leveraging our platform to drive real insights and ROI. Mike Stocker VP of Partnerships CallRail Read about how CallRail saw an increase in deal size and strong customer retention Read about how CallRail saw an increase in deal size and strong customer retention <img data-cy="csol-base-image" src="https://www.hubspot.com/hs-fs/hubfs/Jen%20Spencer%2c%20webinar%20headshot%20(1).png?width=120&height=120&name=Jen%20Spencer%2c%20webinar%20headshot%20(1).png" alt="Jen Spencer headshot " class="csol-image csol-testimonial-headshot-image cl-avatar-image " width="120" height="120" style="--csol-image-aspect-ratio:1.3333333333333333;" data-csol-image-orientation="landscape" loading="lazy" srcset="https://www.hubspot.com/hs-fs/hubfs/Jen%20Spencer%2c%20webinar%20headshot%20(1).png?width=60&height=60&name=Jen%20Spencer%2c%20webinar%20headshot%20(1).png 60w, https://www.hubspot.com/hs-fs/hubfs/Jen%20Spencer%2c%20webinar%20headshot%20(1).png?width=120&height=120&name=Jen%20Spencer%2c%20webinar%20headshot%20(1).png 120w, https://www.hubspot.com/hs-fs/hubfs/Jen%20Spencer%2c%20webinar%20headshot%20(1).png?width=180&height=180&name=Jen%20Spencer%2c%20webinar%20headshot%20(1).png 180w, https://www.hubspot.com/hs-fs/hubfs/Jen%20Spencer%2c%20webinar%20headshot%20(1).png?wi
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