Marketing - Marketing Manager, Sydney

Job description

Bloomberg is a global leader in business and financial information, news and insight, and we use innovative technology to deliver trusted data and bring transparency to the financial markets. Our customers around the globe rely on us for the information and tools they need to make critical investment decisions and remain connected across all sides of the financial community. And, to ensure the best experience for our 26,000+ employees across more than 150 locations around the world, we provide the spaces and systems that allow our teams to work together with agility, productivity and collaboration, no matter where they are. The Bloomberg Financial Solutions department is at the forefront of ensuring success for our customers and employees alike. Our team comprises several key pillars: sales, service, operations, culture and brand. As a department, we are united by a common goal: We create meaningful relationships with clients by understanding their needs and delivering exceptional end-to-end support from sales and implementation, through their ongoing relationship with Bloomberg. Bloomberg is committed to improving the communities, cities and countries in which we work, and we support various initiatives including hiring and developing local talent. So, you'll need to have legal authorisation to work full-time in Australia, without Bloomberg sponsoring your work authorization, to be considered for this role. ​ Our Team Bloomberg Marketing partners with forward-looking business leaders to seize and create opportunities and to drive difference. We use data to understand markets and audiences, and creative ideas to build stories and brands. We create campaigns that capture attention and drive a reaction. We move fast, and our core approach is integrated and pioneering. What's the role: The APAC Marketing team is seeking a proven and highly motivated individual who will define, develop and execute integrated marketing strategies and plans to build awareness, generate qualified leads, nurture prospect and existing client relationships, and drive commercial impact for Bloomberg’s products and solutions in ANZ. The role will leverage a data-driven, integrated marketing approach across events, digital campaigns and other channels. Based in Sydney, you will provide dedicated, on-the-ground marketing support for the Australian market, including key growth opportunities such as the superannuation sector. You will work closely with business partners across Sales, Product, Market Specialists, External Relations and other functions, as well as internal Marketing teams across Content, Digital, Creative and Events, and external agencies to develop and execute high-quality marketing programs. As a Regional Marketing Manager, you will also partner closely with marketing colleagues across APAC and globally to share best practices, optimize campaigns and maintain a consistent narrative aligned with our global marketing strategy, while adapting our approach to local market needs and nuances. You must be comfortable working in a fast-paced environment, be able to manage a high volume of projects, demonstrate strong financial services knowledge and have a passion for our brand. We’ll trust you to: Partner with business and marketing stakeholders to identify local marketing priorities and translate business goals into integrated marketing strategies and plans Develop and execute marketing programs for key Australian client segments and growth opportunities, including superannuation funds Apply a strong understanding of the Australian market and its nuances to develop impactful, locally relevant campaigns Partner with internal Content, Digital, Creative and Events teams, as well as external agencies, to execute high-quality, results-driven marketing campaigns Work closely with regional and global marketing teams to ensure local programs align with broader APAC and global strategies while addressing the needs of the Australian market Manage multiple projects and priorities independently, from planning through execution Deliver against defined KPIs, measure campaign performance and ROI, and use insights to optimize future marketing activity Champion the Bloomberg brand and ensure marketing activities are aligned with our overall brand strategy You’ll need to have: Minimum 8 years of B2B marketing experience in financial services, including recent hands-on experience planning and delivering integrated marketing campaigns in ANZ for a global organisation Proven track record of developing marketing strategies and plans, with hands-on experience delivering integrated marketing campaigns end to end Strong knowledge of the Australian financial services landscape, including key financial institution types, market participants and decision-makers Strong analytical skills with a demonstrated data-driven approach to marketing and campaign performance Effective communication and stakeholder management skills, with experience working across a matrixed organisation Strong project management and problem-solving skills Fluency in written and spoken English Demonstrated continuous career growth within an organisation University degree or equivalent We’d love to see: Experience marketing to Australian institutional investors, particularly superannuation funds, asset managers or other buy-side audiences A strong commercial mindset and understanding of how marketing can support client engagement and business growth A creative, solutions-oriented approach with the ability to test new ideas, learn from results and continuously improve marketing programs If this sounds like you: Apply if you think we're a good match. We'll get in touch to let you know what the next steps are, but in the meantime feel free to have a look at this: https://www.bloomberg.com/professional Why Bloomberg? We’re individuals with diverse backgrounds, talents, and experiences who take on big challenges and create even bigger impact through our work. We’re interested in what makes you you, and how we can create opportunities for you to channel your unique, personal energy and grow to your fullest potential. Learn more about our office and benefits: Sydney | www.bloomberg.com/australia Discover what makes Bloomberg unique - watch our podcast series for an inside look at our culture, values, and the people behind our success. Apply Now Back to Job Search Apply Now Save this Job