Product Marketing Manager - Legal Intake & Orchestration - 11926

Job description

Coupa makes margins multiply through its community-generated AI and industry-leading total spend management platform for businesses large and small. Coupa AI is informed by trillions of dollars of direct and indirect spend data across a global network of 10M+ buyers and suppliers. We empower you with the ability to predict, prescribe, and automate smarter, more profitable business decisions to improve operating margins. Why join Coupa? Pioneering Technology: At Coupa, we're at the forefront of innovation, leveraging the latest technology to empower our customers with greater efficiency and visibility in their spend. Collaborative Culture: We value collaboration and teamwork, and our culture is driven by transparency, openness, and a shared commitment to excellence. Global Impact: Join a company where your work has a global, measurable impact on our clients, the business, and each other. Learn more on Life at Coupa blog and hear from our employees about their experiences working at Coupa. The Impact of a Product Marketing Manager - Legal Intake & Orchestration at Coupa: Coupa is looking for a Product Marketing Manager to help drive the positioning, go-to-market strategy, and market adoption of our Legal Intake & Orchestration offering, powered by Tonkean. This role sits at the intersection of product, sales, marketing, customers, analysts, and partners. You’ll become an expert in the challenges facing modern legal departments—from fragmented intake and manual workflows to AI adoption, contract processes, and cross-functional collaboration—and translate those challenges into compelling product stories and go-to-market programs. We’re looking for someone who understands the legal technology landscape and is also a strong, hands-on product marketer. You should be equally comfortable developing messaging and positioning, building a sales deck, creating and delivering a product demo, briefing an industry analyst, or hosting a webinar for legal operations leaders. This is a highly cross-functional role with significant ownership and visibility across Coupa and the broader legal technology ecosystem.