上海 Communication Lead 中国

Job description

About Corporate Functions Corporate functions staff are the backbone of the company: talented, conscientious professionals who think outside the box and get things done. We set Boehringer Ingelheim's strategic compass to sustainable, reliable, innovative and customer-oriented. Internally, we ensure we have the employees' company needs covered so they can develop and grow here successfully. We also offer intelligent solutions and systems, overlook processes, investments and budgets, provide guidance to our businesses, and communicate to our internal and external stakeholders. We are proud of being a strategic partner to our business functions. Job Responsibilities： -Product Communications: Develop internal and external communication strategy in line with product/TA business objectives, based on deep understanding and insight on the product/TA, industry dynamics and media trend. Plan and execute internal and external communication activities/projects for responsible brand/TA Develop and maintain core communication documents for responsible brand/TA, including key messages, QA, etc. -Media Relations & External Stakeholder Engagement: Develop and implement media relations strategy to expand media network and strengthen key journalist relationships; Proactively identify storytelling opportunities and secure high-quality media coverage to increase share of voice; Manage media inquiries, spokesperson coordination and media training Monitor and analyze communication effectiveness, media coverage and stakeholder sentiment, and continuously optimize approach -Reputation & Issues / Crisis Communication: Support and contribute to crisis communication planning and response, including issue monitoring and message development Protect and enhance company reputation through proactive issues management and risk mitigation strategies -Internal Communications & Employee Engagement: Support internal communication initiatives to ensure alignment of employees with company strategy and priorities; Contribute to internal channels, campaigns, and leadership communication (e.g. town halls, leadership messaging) Ensure alignment with global communication strategy and messaging, collaborate with business units, public affairs, branding and other functions to ensure integrated communication deliver Job Requirements： University degree or above with major in journalism, Communication,Chinese/English language. 5-8 years working experience in communication in MNCs, media, PR agency or related fields preferred Strong strategic planning, implementation skills Excellent Chinese & English writing skill Good communication& interpersonal skills Project management skills on planning, execution, agency management, creativity, cross-function coordination Ability to translate business priorities into communication strategy and narrative Work independently to produce quality results by deadlines in a fast-paced, rapidly changing, multiple-tasking environment A good team player, able to work under pressure Cross function alignment and coordination Proactively moves forward and implements new ways of approaching work to improve efficiency and performance Able to integrate internal& external resource to achieve better results Able to identify the problem under high complexity and its root cause in own scope of areas. Positive thinking High learning agility High self-motivation 立即申请 » 查找类似职位: 数据隐私 © 2010-2023 Boehringer Ingelheim GmbH