Senior Copywriter

Job description

Who we are We simplify wealth creation. Founded in 2014 in Vienna, Austria by Eric Demuth, Paul Klanschek and Christian Trummer, we’re here to help people trust themselves enough to build their financial freedom — for now and the future. Our user-friendly, trade-everything platform empowers both first-time investors and seasoned experts to invest in the cryptocurrencies, crypto indices, stocks*, precious metals and commodities* they want — with any sized budget, 24/7. Our global team works across different cultures and time zones, bringing our products to more than 7 million customers, making us one of Europe’s safest and most secure platforms that powers modern investing. Headquartered in Austria but operating across Europe, our products are built by fast-moving, talented, “roll-up-your-sleeves-and-make-it-happen” kind of people. It’s these diverse perspectives and innovative minds operating as ONE TEAM that keep Bitpanda at the cutting edge of our industry. So if you’re someone who thinks big, moves fast and wants to make an impact right from day one, then get ready to join our industry-changing team. Let’s go! Your mission At Bitpanda, we are redefining how Europe invests. The Global Creative Studio is the creative engine behind all internal and external brand communications spanning 360° marketing campaigns, product launches, performance ads and brand storytelling. We are seeking a Senior Creative Copywriter (German) to join our cross-functional team of designers, 3D artists, and AI-savvy art directors. In this role, you will define the voice of Bitpanda across our different markets and translate complex financial concepts into bold, clear, and high-converting creative concepts. If you are an agency-seasoned wordsmith looking to trade client decks for true brand ownership, cutting-edge AI tools, and high-visibility campaigns, this is your next step. What you'll do Own and Lead the Brand Voice: Lead copy strategy and conceptual execution across all channels for our primary DACH audience, ensuring localized resonance, nuance, and impact. 360° Campaign Ideation: Partner directly with Art Directors, 3D Artists, and Designers to conceptualize integrated campaigns: from high-level campaign hooks and video scripts to OOH, landing pages, and performance ads. Translate Complexity into Simplicity: Demystify crypto, stocks, ETFs, and digital assets into engaging, accessible, and compliant copy without losing the creative edge. Maintain Consistency & Scale: Develop and maintain Bitpanda’s German tone-of-voice guidelines across external campaigns and internal communications. Who you are Native-Level German & Business-Fluent English: Exceptional command of written and spoken German (idiomatic, culturally current, and precise), with high proficiency in English as our global company language. 4+ Years of Creative Agency or Brand Experience: Proven track record at a top advertising/creative agency or a high-growth tech/fintech brand, managing multi-channel campaigns. 360° Portfolio: A portfolio showcasing conceptual campaign work, short-form copy (OOH, social, performance ads), long-form narrative (video scripts, editorial), and clear brand messaging. Tech & AI Curiosity: Familiarity with AI tools and an eager, collaborative attitude toward evolving creative workflows. Understanding of Financial Tech: Passion for or familiarity with fintech, crypto, trading, or modern finance is a strong plus. What’s in it for you Flexibility to work where you thrive – Enjoy the freedom of our Hybrid working model, co